Privacy statement


1             Data protection notices

2             Name and address of the data controller

3             Data protection officer contact data

4             Provision of the website and preparation of logfiles

5             Cookies

6             Plugin and embedded functions and contents

7             Registration for events

8             Photo, video, and sound recordings at E/D/E events

9             Required techniques and services

     9.1         Real Cookie Banner

     9.2         Elementor

10           Techniques and services requiring consent

     10.1      YouTube

     10.2      Jetpack Site Stats

     10.3      Comment function (WordPress)

     10.4      WordPress Emojis

     10.5      Gravatar

11          Routine deletion and blocking of personal data

12          Your rights

13          Legal basis of processing

14          Legitimate interests in the processing pursued by the data controller or a third party

15          Period for which personal data may be stored

16          Legal or contractual requirements to provide the personal data; necessity for the conclusion of the contract;
                obligation of the data subject to provide the personal data; possible consequences of non-provision

17          Existence of automated decision-making

18          Right to appeal to a supervisory authority according to Art. 77 (1) GDPR


19          Document Information



1    Data protection notices

We are very pleased about your interest in our company. Data protection is of a particularly high priority for the management of Einkaufsbüro Deutscher Eisenhändler GmbH. With the help of this data protection notice, Einkaufsbüro Deutscher Eisenhändler GmbH (hereinafter referred to as “E/D/E GmbH”, “we”, “us” or “responsible party”) would like to inform you about the processing of your personal data, which is transmitted by your visit to our website or which you transmit to us when visiting our website.

As the controller, the E/D/E GmbH has implemented numerous technical and organizational measures to ensure the most complete protection of personal data processed through this website. However, Internet-based data transmissions can be subject to security vulnerabilities, so that absolute protection cannot be guaranteed.



2    Name and address of data controller

The data controller within
the meaning of the General Data Protection Regulation (GDPR), other data
protection laws applicable in the Member States of the European Union and other
provisions of a data protection nature is:

Einkaufsbüro Deutscher Eisenhändler GmbH
EDE Platz 1
42389 Wuppertal

Tel.: +49 202 6096-0


3    Data protection officer contact data

Einkaufsbüro Deutscher Eisenhändler GmbH
FAO Data Protection Officer

EDE Platz 1
42389 Wuppertal




You can contact our data protection officers directly at any time in case of any questions or suggestions pertaining to data protection.


4    Provision of the website and preparation of logfiles

Each time our website is accessed, our system automatically collects data and information from the device you are using. The following data is collected:

•             Scope of data processing
•             Information on the browser type and used version
•             Operating system of the calling device
•             IP address of the calling device
•             Date and time of access
•             Websites and resources (images, files, other page content), accessed on our website
•             Websites from which the user’s system accessed our website (referrer tracking)

This so-called logging is done to maintain the compatibility of our website for as many visitors as possible and to combat abuse and troubleshooting. For this purpose, it is
necessary to log the technical data of the accessing computer to be able to react as early as possible to display errors, attacks on our IT systems and/or
errors in the functionality of our website. In addition, we use the data to optimize the website and to generally ensure the security and proper operation
of our information technology systems.


This data is stored in the log files of our system. This data is not stored together with personal data of a specific user, so that individual site visitors are not identified. The data processing is based on Art. 6 para.1 lit. f GDPR, our legitimate interest in a secure and trouble-free operation of our website.



5    Cookies

The website of E/D/E GmbH uses cookies. Cookies are text files that are placed and stored on a device via an Internet browser.

Numerous websites and servers use cookies. Many cookies contain a so-called cookie ID. A cookie ID is a unique identifier of the cookie. It consists of a string of characters by which websites and servers can be assigned to the specific Internet browser in which the cookie was stored. This enables the websites and servers visited to distinguish the data subject’s individual browser from other Internet browsers that contain other cookies. A specific internet browser can be recognized and identified via the unique cookie ID.

Using cookies, E/D/E GmbH can provide the users of this website with more user-friendly services that would not be possible without the cookie setting.

By means of a cookie, the information and offers on our website can be optimized in the interests of the user. Cookies enable us, as already mentioned, to recognize the users of our website. The purpose of this recognition is to make it easier for users to use our website. For example, the user of a website that uses cookies does not have
to re-enter his or her access data each time he or she visits the website because this is done by the website and the cookie stored on the user’s device. Another example is the cookie of a shopping basket in the online shop. The online shop remembers the items that a customer has placed in the virtual shopping basket via a cookie.


You can prevent the setting of cookies by our web site at any time by means of a corresponding setting in the Internet browser used and thus permanently contradict the placement of cookies. In addition, cookies already set can be deleted at any time via an Internet browser or other software programs. This is possible in all prevalent Internet
browsers. If you deactivate the setting of cookies in the Internet browser used, not all functions of our website may be fully usable.



6    Plugin- und eingebettete Funktionen und Inhalte

We integrate functional and content elements into our online offer that are obtained from the servers of their respective providers (hereinafter referred to as “third-party
providers”). This may include, for example, graphics, videos, or city maps (hereinafter collectively referred to as “content”).

The integration always requires that the third-party providers of this content process the IP address of the user, as without the IP address they would not be able to send the
content to their browser. The IP address is therefore necessary to show these functions or content. We endeavor to use only content whose respective providers use the
IP address merely to deliver the content. Third-party providers may also use so-called pixel tags (invisible graphics, also known as “web beacons”) for statistical or marketing purposes. These “pixel tags” can be used to evaluate information such as visitor traffic on the pages of this website. The pseudonymous information may also be stored in
cookies on the user’s device and may contain, among other things, technical information about the browser and operating system, referring websites, time of visit and other information about the use of our online offer as well as be linked to such information from other sources.


Information on legal bases: If we ask users to consent to the use of third-party providers, the legal basis for processing data is consent. Otherwise, user data is processed based on our legitimate interests (i.e., interest in efficient, economical and recipient-friendly services). In this context, we would also like to refer you to the information on the use of cookies in this privacy policy.

•             Processed data types: Usage data (e.g., websites visited, interest in content, access times), meta/communication data (e.g., device information, IP addresses).
•             Data subjects: Users (e.g., website visitors, users of online services).
•             Purposes of processing: Provision of our online offer and user-friendliness, provision of contractual services and customer service.
•             Legal bases: Legitimate interests (Art. 6 (1) lit. f) GDPR).


7    Registration for events

You have the option of registering for events on our website. To carry out this registration, we process the following personal data from you based on Art. 6 (1) lit. b) GDPR, fulfillment of a contract: Name, e-mail address, access data.

You also have the option of registering other people from your company for our events. We would like to point out that you need the consent of the respective person for this, and we assume that you have this consent.

If you have been registered for one of our events by another person from your company, we will process your name and e-mail address to carry out the registration. If you have not consented to the registration, please cancel the registration via the communication channels provided.

In principle, we store the personal data of participants in our events for up to three months after the end of the event for the purpose of following up on the respective event. The data will then be deleted. In the event of cancelations, we reserve the right to retain the data for up to 12 months to respond to any queries regarding the cancelation before the data is deleted.


8    Photo, video and sound recordings at E/D/E events

As part of events, we may create photo and video recordings and audio recordings for public relations work within the affiliated group and for marketing purposes of
E/D/E, in which individual participants and participant groups of the event will be recognizable or audible, e.g., in the context of group pictures, discussion situations or interviews.

E/D/E and its employees as well as any commissioned photographers/videographers will ensure that participants of the event are portrayed in a favorable manner. In
many cases, participants are also asked at the event whether pictures can be taken of them and are then shown the pictures directly. However, this is not always possible in certain situations, e.g., when pictures are taken of an event plenum.

We will also carefully select event recordings before publication.

By clicking on the corresponding button “Consent to image, video and sound recordings”, you agree in accordance with Art. 6 (1) lit. a) GDPR that image, video, and sound recordings may be made of you at the respective event, which may be used and publicly distributed in the context of online and print publications of E/D/E (websites
of E/D/E GmbH and companies affiliated with E/D/E, including social media channels, concept group websites, PVH magazine, etc.).

Should you unexpectedly change your mind about publication, you can revoke your consent to the use of recordings in online publications. To do so, please get in touch with your contact person at E/D/E GmbH for the respective event or use the contact details provided on the respective website or use a contact form that may be provided. We will endeavor to delete the relevant recording from the online publication and the image databases as quickly as possible.

With your consent, we will be granted a usage period for the duration of the respective print publication, i.e., copies may remain in circulation until the end of the print publication. In this respect, the revocation is effective for the future: A reprint in the form of a further edition with a revoked recording is excluded, as is any use for other,
fundamentally new publications.



9    Required techniques and services

We have embedded graphics on our website that represent various social media platforms. These graphics are provided with a link that redirects you to the respective
platform. The graphics are therefore not social media buttons in the true sense. Personal data, e.g., your IP address, is only transmitted to the respective platform when you click on the links.


9.1    Real Cookie Banner

We have placed the Real Cookie Banner of GmbH, Tannet 12, 94539 Grafling, Germany, on our website to request your consent to the execution of techniques
and services for the processing of personal data.

For this purpose, each visitor to our website is assigned a UUID (pseudonymous identification of the user), which is valid until the cookie for storing consent expires. Cookies are used to test whether cookies can be set, to store a reference to the documented consent, to store which services from which groups of services the visitor has consented to and, if consent is obtained under the Transparency & Consent Framework (TCF), to store the consent to TCF partners. As well as for what purposes and functions. As part of the duty of disclosure under the GDPR, the consent obtained is fully documented. In addition to the services and service groups, TCF partners, purposes, and functions to which the visitor has consented, this includes all settings of the cookie banner at the time of consent as well as the technical circumstances (e.g., size of the viewing area at the time of consent) and the user interactions (e.g., clicks on buttons) that led to consent. Consent is collected once per language.


Further information can be found under Privacy Policy –


9.2    Elementor

As part of the WordPress content management system with which this website was created, the Elementor software from Elementor Ltd, Thobal 40, Ramat Gan 5252247, Israel, is used to create the layout of the website.

A cookie is used to record the number of page views and the number of your active sessions. This is necessary to ensure that elements you have hidden are not displayed again if you have several active sessions. Your behavior on our website is not analyzed in this way.


Further information on data protection with regard to this software can be found on the provider’s website at Privacy Policy |



10    Techniques and services requiring consent

For the following techniques and services, we need your consent according to Art. 6 (1) lit. a) GDPR:


10.1    YouTube

We have integrated videos from the YouTube platform of the provider, or Google Ireland Limited, Gordon House, Barrow Street Dublin 4, Ireland, on this website to present content in a clear and appealing way.

If you use one of our website pages with a YouTube plugin, a connection will be established to YouTube’s servers. The YouTube server will be notified about which pages of our online service you have visited. YouTube only assigns your surfing behavior to a personal profile if you have a YouTube user account and if you log in or have
already logged in.

You will find further information about how user data is handled in our privacy policy.


Should you want to object to data collection, this is possible at the following link (


10.2    Jetpack Site Stats

We have integrated the Jetpack Site Stats analysis service of the provider Aut O’Mattic A8C Ireland Ltd, Grand Canal Dock, 25 Herbert Pl, Dublin, D02 AY86, Ireland, on
this website.

The processing of personal data, such as your IP address, browser settings or type of operating system, information about the approximate location based on the IP
address and usage data enables us to analyze and statistically evaluate your behavior on our site and to link several page views with each other. For this purpose, your personal data is also transferred to the provider of this service.


You can find more information about the service at Privacy Policy – Automattic.


10.3    Comment function (WordPress)

We offer you the opportunity to leave individual comments on individual blog posts on a blog located on our website. If you leave a comment in the blog published on
this website, in addition to your comments, information about the time you entered the comment, and your chosen username (pseudonym) will be stored and published. Your IP address will also be logged. The IP address is stored for security reasons and if you have violated the rights of third parties or posted illegal content by posting a comment. This personal data is therefore stored based on our legitimate interest in accordance with Art. 6 (1) lit. f) GDPR so that we can exculpate ourselves in the event of an infringement. This collected personal data will not be passed on to third parties unless such a transfer is required by law or serves our legal defense.


comments posted on our blog can be subscribed to by third parties. You have the option of subscribing to the comments that follow your comment on a particular blog post. If you have chosen the option to subscribe to comments, we will send you an automatic confirmation email to check in the double opt-in procedure whether you have really opted for this option as the owner of the email address provided. The option to subscribe to comments can be terminated at any time.


10.4    WordPress Emojis

WordPress Emoji is an emoji set that is loaded from the website. No cookies are set on your end device, but technical and personal data such as your IP address are transmitted to the service provider’s server to enable the use of the service.


Further information can be found at Privacy |


10.5    Gravatar

We have integrated the Gravatar service of Aut O’Mattic A8C Ireland Ltd, Grand Canal Dock, 25 Herbert Pl, Dublin, D02 AY86, Ireland, on our website.

Gravatar offers you the option of linking your e-mail address to an avatar image that is displayed, for example, when you post a comment. If you have set up an account
with Gravatar and have linked an avatar image to your e-mail address, logging information such as your IP address, browser settings or type of operating system, information about your approximate location based on your IP address and usage data will be transmitted to the provider.


Further information can be found under Privacy Policy – Automattic.



11    Routine deletion and blocking of personal data

We process and store your personal data only for the period necessary to achieve the purpose of storage or if this has been provided for by the European Directive and Regulation Maker or another legislator in laws or regulations to which the controller is subject.


If the storage purpose ceases to apply or if a storage period prescribed by the European Directive and Regulation Maker or another competent legislator expires, the personal data will be routinely blocked or deleted in accordance with the statutory provisions. 



12    Your rights

You have the right to request confirmation at any time as to whether we are processing personal data about you and, if this is the case, to receive information about
this data and the information referred to in Art. 15 GDPR. Furthermore, you have the right to rectification pursuant to Art. 16 GDPR, the right to erasure pursuant to Art. 17 GDPR, the right to restriction of processing pursuant to Art. 18 GDPR and the right to data portability pursuant to Art. 20 GDPR, provided that the respective applicable legal requirements are met.

You have the right in accordance with Art. 21 GDPR to object at any time to the processing of personal data relating to you on grounds relating to your situation.

If the processing of your personal data was based on your consent pursuant to Art. 6 (1) a) GDPR, you have the right pursuant to Art. 7 (3) GDPR to revoke your consent
at any time with effect for the future.


To exercise your rights, you can contact us at any time using the contact details above.



13    Legal basis of processing

Art. 6 (1) lit. a) GDPR serves our company as the legal basis for processing operations in which we obtain consent for a specific processing purpose. If the processing of personal data is necessary for the performance of a contract to which the data subject is a party, as is the case, for example, with processing operations that are necessary for the delivery of goods or the provision of another service or consideration, the processing is based on Art. 6 (1) lit. b) GDPR. The same applies to such processing operations that are necessary for the implementation of pre-contractual measures, for example in cases of inquiries about our products or services. If our company is subject to a legal obligation by which a processing of personal data becomes necessary, such as for the fulfillment of tax obligations, the processing is based on Art. 6 (1) lit. c) GDPR. Finally,
processing operations could be based on Art. 6 (1) lit. f) GDPR. Processing operations that are not covered by any of the legal bases are based on this legal basis if the processing is necessary to protect a legitimate interest of our company or a third party, provided that the interests, fundamental rights, and freedoms of the data subject are not overridden. Such processing operations are permitted to us because they were specifically mentioned by the European legislator. In this respect, it took the view that a legitimate interest could be assumed if the data subject is a customer of the controller (Recital 47 sentence 2 GDPR).



14    Legitimate interests in the processing pursued by the data controller or a third party

If the processing of personal data is based on Art. 6 (1) lit. f) GDPR, our legitimate interest is the secure, error-free, compliant, and appealing operation of the website to
support and conduct our business activities for the benefit of the well-being of all our employees and our shareholders.



15    Period for which personal data be stored

The criterion for the duration of storage of personal data is the respective statutory retention period. After expiry of the period, the corresponding data is routinely deleted, if it is no longer required for the fulfillment or initiation of the contract.



16    Legal or contractual requirements to provide the personal data; necessity for the conclusion of the contract; obligation of the data subject to provide the personal data; possible consequences of non-provision

We would like to inform you that the provision of personal data is partly required by law (e.g., tax regulations) or may also result from contractual regulations (e.g., information on the contractual partner). Sometimes, to conclude a contract, it may be necessary for a data subject to provide us with personal data that must subsequently be processed by us. For example, the data subject is obliged to provide us with personal data if our company concludes a contract with him or her. Failure to provide the personal data would mean that the contract with the data subject could not be concluded. Before providing personal data by the data subject, the data subject must contact one of our employees. Our employee will explain to the data subject on a case-by-case basis whether the provision of the personal data is required by law or contract or is necessary for the conclusion of the contract, whether there is an obligation to provide the personal data, and what the consequences of not providing the personal data would be.



17    Existence of automated decision-making

As a responsible company, we do not use automatic decision-making or profiling.



18    Right to appeal to a supervisory authority according to Art. 77 (1) GDPR

If you suspect that your data is being processed illegally on our site, you can contact a supervisory authority. You have the right to appeal in the EU Member State of your place of residence, place of work and/or place of the alleged infringement, i.e., you can choose the supervisory authority you contact in the places mentioned above.
The supervisory authority to which the appeal was lodged will then inform you of the status and outcome of your submission, including the possibility of a judicial remedy under Art. 78 GDPR.



19    Document Information

This privacy policy was produced by Einkaufsbüro Deutscher Eisenhändler GmbH.



Last update: 01.2024   


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